Happy Social Media Day everyone, my name is Dyllon Ryan and I’m the director of client services here at ADvine. As many of you know, pre-quarantine I had a video of my daughter go viral on tik tok, and I explained how this social media app was truly on the rise. It’s safe to assume that during quarantine, you either started to hear about tik tok or started trying few of the dances or challenges for yourself. In 2018, tik tok wasn’t on anyone’s radar, towards the end of 2019, the app was starting to pick up steam and recognition, and by the start of 2020 – tik tok was averaging over fourteen hundred downloads in a minute – and that’s before we were quarantined at home. One thing is for certain, tik tok has truly arrived – the question is – how long will it last? Thanks for tuning in.